{"product_id":"velura™-wire-free-front-closure-push-up-bra-seamless-comfort-50-off","title":"Velura™ – Wire-Free Front Closure Push-Up Bra, Seamless Comfort + 50% OFF","description":"\u003ch2 class=\"MsoNormal\" style=\"text-align: center;\"\u003eThe Bra That Lifts You Up — Without a Wire in Sight\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\"\u003eYou know that feeling — the moment you unhook your bra at the end of the day and your whole body exhales.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWhat if you never needed that moment again? Velura™ is a wire-free, front-snap push-up bra that gives you real lift — without a single wire pressing into your ribs.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0933\/9669\/7414\/files\/GeneratedImageMarch20_2026-11_12PM.jpg?v=1774062679\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eNo more choosing between looking good and feeling good.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe front-snap closes in seconds with one hand — and the seamless ribbed-knit fabric lifts and shapes your body all day long, so you look better in every outfit you put on.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0933\/9669\/7414\/files\/GeneratedImageMarch20_2026-11_13PM.jpg?v=1774062679\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch2 class=\"MsoNormal\" style=\"text-align: center;\"\u003eWhy 10,000+ Customers Love Velura™\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003e✔ \u003c\/span\u003eNO MORE WIRE DIGGING INTO YOUR RIBS ALL DAY\u003c\/b\u003e \u003cbr\u003eVelura™ ditches the underwire and keeps the lift. The ribbed-knit push-up cups are shaped to hold you in place — no poking, no red marks at the end of the day, just clean support from morning to night.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003e✔ \u003c\/span\u003eSTOP TWISTING YOUR ARMS BEHIND YOUR BACK EVERY MORNING\u003c\/b\u003e \u003cbr\u003eThe front-snap closure clicks shut with one hand in seconds. Whether you have shoulder pain, busy mornings, or just hate the back-clasp struggle — Velura™ goes on fast and stays secure all day long.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0933\/9669\/7414\/files\/GeneratedImageMarch20_2026-11_14PM.jpg?v=1774062679\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003e✔ \u003c\/span\u003eLOOK SLIMMER AND MORE LIFTED IN EVERY OUTFIT YOU OWN\u003cbr\u003e\u003c\/b\u003e The seamless push-up design shapes your silhouette under fitted tops, dresses, and tees — with zero visible lines. Customers say they look like they've dropped ten pounds just by putting it on.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan\u003e✔ \u003c\/span\u003eGET 4 BRAS IN ONE SET SO YOU NEVER RUN OUT\u003c\/b\u003e \u003cbr\u003eEach Velura™ set comes with 4 bras in versatile neutral shades — black, nude, heather gray, and light gray — so you always have a clean one that matches your outfit. Plus, a band extender is included so the fit is yours to adjust.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0933\/9669\/7414\/files\/Gemini_Generated_Image_f6qbdxf6qbdxf6qb.png?v=1774062679\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch2 class=\"MsoNormal\"\u003eFAQ\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003eWill this give real lift, or is it just a soft bra with no shape?\u003cbr\u003e\u003c\/b\u003eVelura™ uses shaped push-up cups with built-in padding to lift and round your shape — no wire needed. Customers say they look noticeably lifted and more defined in fitted tops, even without an underwire.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003eHow do I pick the right size?\u003cbr\u003e\u003c\/b\u003eWe suggest going by your normal bra size. If you're between sizes, go with your smaller size — the fabric has good stretch. Each set also includes a band extender for extra room if needed.\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"MsoNormal\"\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003eConstruction:\u003c\/b\u003e Wire-free, seamless ribbed-knit fabric with push-up padded cups and adjustable straps\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003eClosure:\u003c\/b\u003e Front hook-and-eye snap closure (one-handed) + hook-eye back closure for adjustable fit\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cb\u003eSet Contents:\u003c\/b\u003e 4 bras per set — black, nude, heather gray, and light gray — includes a fabric band extender\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0933\/9669\/7414\/files\/GeneratedImageMarch20_2026-11_16PM.jpg?v=1774062679\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"text-align: center;\"\u003ePress \"ADD TO CART\" now and get all 4 bras in one set for our Velura™! This offer is available for a limited time only!\u003c\/h3\u003e","brand":"maviglow","offers":[{"title":"S \/ Light Gray","offer_id":51851230707992,"sku":"LF30311192FUSS","price":34.99,"currency_code":"USD","in_stock":true},{"title":"S \/ Dark Gray","offer_id":51851230740760,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"S \/ Black","offer_id":51851230773528,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"S \/ Nude","offer_id":51851230806296,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Light Gray","offer_id":51851230839064,"sku":"LF30311192FUSM","price":34.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Dark Gray","offer_id":51851230871832,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Black","offer_id":51851230904600,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Nude","offer_id":51851230937368,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Light Gray","offer_id":51851230970136,"sku":"LF30311192FUSL","price":34.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Dark Gray","offer_id":51851231002904,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Black","offer_id":51851231035672,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Nude","offer_id":51851231068440,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XL \/ Light Gray","offer_id":51851231101208,"sku":"LF30311192FUSXL","price":34.99,"currency_code":"USD","in_stock":true},{"title":"XL \/ Dark Gray","offer_id":51851231133976,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":51851231166744,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XL \/ Nude","offer_id":51851231199512,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Light Gray","offer_id":51851231232280,"sku":"LF30311192FUS2XL","price":34.99,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Dark Gray","offer_id":51851231265048,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Black","offer_id":51851231297816,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Nude","offer_id":51851231330584,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/9892\/6872\/files\/GeneratedImageMarch20_2026-11_11PM.jpg?v=1774427783","url":"https:\/\/maviglow.com\/products\/velura%e2%84%a2-wire-free-front-closure-push-up-bra-seamless-comfort-50-off","provider":"maviglow","version":"1.0","type":"link"}